Billbo TV

Run, target, and monitor your DOOH screens and campaigns from one place
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Stop hunting for remotes and USB sticks—run every screen you own from one login. Add a new display by scanning a code or entering a short ID, then sort devices by store, region, or zone. Drop in videos, images, or HTML; use branded templates to keep layouts consistent; and set dayparts, time zones, and durations on a visual calendar. Build fallbacks so players keep showing cached content if the internet drops, and push updates instantly when you’re back online. Need a quick fix from the field? Open your phone, swap a creative, and it’s live before the customer blinks. Permissions keep local teams editing only what they’re allowed, while global rules protect brand standards.

Plan campaigns the same way you plan promotions. Create an objective, choose the screens to include, and define who should see which message by time of day, location type, or context (like weather or inventory). Load multiple creative variants to A/B test and let the system rotate them fairly or by performance. Tie each ad to a short link or QR and spin up a companion page that’s optimized for phones, so viewers land on a fast, on-brand experience. Localize copy and prices by region without duplicating the entire campaign. Set flight dates, budgets, and pacing, and preview exactly what will play on a given screen next Tuesday at 5 pm before you hit publish.

Keep tabs on everything with live status and actionable alerts. If a player goes offline, a file is missing, or performance falls below a threshold, get notified by text, email, push, RSS, or even a voice call. Auto-retry rules and safe modes minimize downtime while your team investigates. Analytics come ready to use: play counts, screen coverage, estimated reach, dwell proxies, QR scans, page taps, and downstream conversions. Slice by venue, creative, audience segment, or time window, then export to CSV/PDF or schedule a weekly digest for stakeholders. Watch feedback roll in from social or in-store kiosks and pivot creatives same day—no waiting for the end of the month.

Work as one team even when you’re scattered. Writers polish copy in-line with spellcheck and brand guides; designers upload assets and generate thumbnails automatically; planners map flights on a campaign calendar; and approvers greenlight changes with a click. Field techs carry offline work orders and device profiles so installs succeed without a signal. Connect your POS, inventory, or weather data with webhooks or a simple API to refresh prices, stock counts, or headlines in real time. Build checklists for openings, automate start/stop routines, and hand limited access to franchisees so they can update local promos while HQ controls the master look. When you’re ready to scale, clone the workflow to your next region and press go.

Review summary

Features

  • Remote device onboarding and grouping
  • Playlist building with visual scheduling and dayparting
  • Creative templates and brand guards
  • Dynamic content via data feeds (POS, inventory, weather)
  • Audience segmentation and targeted variants
  • A/B testing and performance-based rotation
  • Companion mobile page builder with QR/short links
  • Live health monitoring and uptime dashboard
  • Multichannel alerts (voice, SMS, email, RSS, push)
  • Prebuilt analytics with exports and scheduled reports
  • Roles, permissions, approvals, and comments
  • Offline playback and offline asset access
  • API and webhooks for integrations
  • Geolocation and venue-type targeting

How It’s Used

  • Retail chain syncs price updates across 200 stores; offline caching ensures menus display even if a site loses internet
  • Quick-service restaurant schedules breakfast, lunch, and dinner boards by daypart with regional pricing
  • Event venue triggers emergency notices and wayfinding via instant alerts to all concourse screens
  • Marketer runs two creative versions, routes scans to a mobile microsite, and optimizes based on conversions mid-flight
  • Field technician replaces a failed player, scans a code to auto-provision, and restores playlists in minutes
  • Agency sends a Monday morning PDF performance report to brand stakeholders automatically
  • Brand activates weather-triggered ads promoting umbrellas when rain is forecast within a defined radius
  • Franchise network grants local managers rights to edit store-specific promos while HQ controls master templates

Plans & Pricing

Digital Signage

Custom

Full CMS
Reports
Monitoring

Real Time Audience

Custom

Reports
Audience

Dooh

Custom

Full CMS
Reports
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Programmatic

Dooh Corporate

Custom

Full CMS
Reports
Monitoring
Programmatic
Audit
Audience

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